Risk management can be considered as a process.
This is not necessarily sequential as some tasks can be carried out at the
same time as others. Some will have to be repeated continually, others will
have to be carried out less often.
Additionally the process is iterative, it is
continuous and repetitive. A brief overview is provided here emphasising the
repetitive nature of the process.
Formulation of strategy for risk
management
Risk management is a function of an organisation
consequently a risk management mission, strategies and objectives have to be
developed within the organisation’s overall mission and strategy. The risk
manager should be involved in overall strategy making as well as provide one
for his or her own function. Like all strategies it should be aimed at the
achievement of the overall mission of the firm.
As the risk manager’s tasks will substantially
affect the other functions this would have to be done in conjunction with
the other functionaries. For example the risk management’s responsibility
for safety could affect production management. Safety requirements could
impede the fulfilment of production quotas that could put risk management
and production management in conflict. If the two functionaries liase and
obtain agreement on their strategies it will be easier to fulfil them when
the time comes.
One of the main tasks of risk management is to
identify the risks faced by the organisation. There are a number of
techniques that can be used to achieve this task. Fire prevention, safety,
financial and auditing theory are well developed but have not been brought
together. In addition risks such as business risk have not merited
attention. Methods of identification of risk will be discussed in the
forthcoming chapters. Although it is the aim of risk management to identify
all risks this is not always possible, as some dangers will remain
unforeseen. At the centre of the idea of risk is uncertainty and
unexpectedness.
It could also be argued that individuals would
not wish to identify all risks as this could reduce some of the excitement
experienced by uncertainty. The sport of sailing and skiing are enjoyed by
many because of the uncertainty involved. Despite this it is the aim of risk
management to identify as many risks as possible, certainly the more
important ones that are likely to affect the individual or organisation.
People understand risks differently depending on
some of the factors discussed in chapter one. This means that the employees
within the organisation should be involved in risk identification rather
than relying on engineers or other experts, as has been the practice in the
past. Employees working in various capacities will have seen things going
wrong that experts could not foresee. Therefore their knowledge and
experience should be drawn upon during the process of identifying risk.
Identification of risk is a continual process
and should be carried out by all employees. Means of learning from mistakes
should be instituted and records kept of all losses, accidents, incidents,
near misses and other factors which occur which detracted, or had the
capacity to detract, the organisation from achieving its objectives, no
matter how slightly. From this documentation a deeper understanding of the
risks faced by the organisation can be achieved.
Management has to make decisions on what steps
to take to control risk following its identification. There may be a large
number of risks identified consequently there is a dilemma as to which
should be dealt with first. In order to make this decision the risks that
have been identified will have to be prioritised. This is achieved by
evaluating each risk. This task should be carried out with the assistance of
the individuals facing the risk so that agreement can be reached as to its
importance. In this way implementation of any plan to deal with the dangers
can be carried out with the consent of those concerned. Although
identification and evaluation are two separate parts of the process they may
well occur at the same time. As the risks are identified and the
consequences developed the impact can be measured.
Risks are continually changing and new ones
being added so that, like the identification of risk, evaluation is a
continuous process. Strategies for evaluating risk will be discussed in more
detail in forthcoming chapters.
Once risks have been identified and evaluated
they have to be controlled. This can be divided into two sections, physical
and financial control. The former involves taking physical action to prevent
losses occurring or to reduce the likelihood of a loss. At this stage plans
should also be developed to limit the consequences of an event. For example
a disaster plan should be in place to deal with the media following an
incident whereby a product causes injury or is suspected of being faulty.
Another example is in the area of fire control where fire extinguishers are
provided or sprinklers are installed.
Risk control can be considered from the
standpoint of both the frequency and severity of risk. Frequency refers to
how often a particular event leading to an unwanted consequence can occur
whilst severity refers to the extent of the damage arising from the event.
This leads to the conclusion that risk control can be sub-divided into three
areas. Firstly avoidance of the risk, that is to say not entering into the
risky situation at all. Don’t sell the product, don’t get out of bed in the
morning. Avoiding the risk means that there is no possibility of a
particular event occurring, it is aimed at both the frequency and the
severity together. Secondly one can prevent the risk, that is to say take
steps to limit the occurrence of the event.
In this case the risky operation is commenced
but steps are taken to ensure that, for example, the product is not faulty
or someone is not injured. The aim of preventing the risk is to limit the
frequency of losses, that is the number of times a particular event can
occur. Guarding machinery or legislation making driving under the influence
of alcohol illegal, and enforcing that legislation, are examples of the
prevention of risk. Thirdly, the risk may be reduced. Uncertain events may
still occur but their consequences are controlled. For example sprinklers
could be installed in a factory to reduce the spread of fire or the quality
of products are improved so that a smaller percentage of faults are
acceptable. Steps taken to reduce the risk are aimed at the severity of the
uncertain event. Physical risk control involves both pre and post loss
action. The salvaging of damaged materials or the investigation of an event
are both examples of post-loss risk control. Post-loss risk control is aimed
at reducing the severity of the loss.
The aim of financial risk control is to ensure
that cash is available in the event of something going wrong. In the case of
pure risk the traditional method has been to purchase insurance but this
approach has been changing with self-financing becoming more acceptable than
in the past. The providing of finance in the event of a loss occurring is
required for all risks in addition to insurable risks. For example cash may
be required to recall a defective product or provide advertising in the
event of adverse publicity following an incident such as glass being found
in baby food or chickens being fed on a poisonous substance as was
discovered in Belgium in 1999.
In all cases a formal strategy should be in place so that immediately
something does go wrong finances are available to deal with the incident.
Traditionally insurance has been the technology
that has been used for financing risk but the insurance market has failed to
deal with the increasing concern that business is expressing about risk and
has not been able to fulfil organisational requirements. This is due to the
fact that insurers are unable to insure outside the traditional market
either due to a lack of capital or because the new risks are seen as being
business risks to be faced by the owners of a concern. This has led to new
devices being developed to deal with risk.
For example bonds have been provided to provide
finance in he event of an earthquake or a severe storm. Financial risk
management has dealt with the problem of spreading the risks of investments
or currency exchange using various devices such as puts and options.
Physical and financial risk control will be dealt with in later chapters
when some of the new innovations will be considered.
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